Pay Per Click Case Study

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Pay per click digital marketing through advertisements with Google, Facebook, Instagram and more are a great way to elevate your business!  New websites take time to rank with with search engines.

Why not kick start the process with a proven marketing strategy?

CLient

  • Premier Eye Associates

Services

  • Google Ads
  • SEO
  • Website Management

Deliverables

  • High rate of conversions
  • Various campaign strategies
  • Multiple ad formats
  • Monthly assessment and tweaks

Other

  • SEO
  • Analytics
  • Social Media

Let’s Make You Some Money!

premier eye ads homepage

In the Beginning

We had an established relationship with the client as he utilizes us for ongoing search engine optimization (SEO) work on a regular basis. The client was also running their own ads and spending several hundred dollars each month.

Their “self-guided” results were very poor. Click rates and conversions were abysmal.  The client was flushing money down the drain every single month.   

He reached out in hopes that COMO Web Designs could help.  The results have been highly impressive to say the least.  Within a week the client was getting more clicks, more conversions and better website traffic, resulting in a much greater percentage of appointments made online.

 

THE WORK

Many digital marketing companies utilize a “set it and forget it” model that puts their own interests first. At COMO Web Designs we do things quite differently.  All of our Pay Per Click, Google Ads, and Social Media advertisements are carefully analyzed on a regular basis to see where improvements can be made.

Shortly after re-opening after COVID-19, the client saw an uptick in the number of Google Ad clicks.  Even though the client is a small, single doctor practice, we used our analytics to help him achieve an AMAZING month with over 70 conversions and appointments made!

THE RESULTS

You are probably wondering what a conversion means in real dollars. Recent data shows the average patient in optometry offices is worth approximately $200-300 per visit.  Here’s how the math checks out, assuming we use the LOW end averages. 

71 conversions x $200/per visit =  $14,200.  Suffice it to say this client has made a HUGE PROFIT with our pay per click services.  

 

 

premier eye google ppc july 2020

See What Our Pay-Per-Click Services Can Do For Your Business Today

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