This past week I had the opportunity to visit Chicago to promote my new business and take in some continuing education classes at the McCormick Place Convention Center. Several thousand optometrists traveled from around the country to reconnect with old friends and...
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Google Search Engine Results Will Be Based on Mobile Experience
Google Search Engine Results Will Be Based on Mobile Experience in 2018 What is responsiveness and "mobile experience"? Websites were initially created for viewing on desktops and laptops a little over a decade ago. Jump ahead to 2017 and 77% of Americans now...
Step by Step Guide for Better SEO
Search Engine Optimization is a crucial part of website success. This site is highly customized with both on-page SEO and technical SEO that allows it to rank higher in search results. Successful SEO is not hard but it does take a little time and patience. We use...
Equifax Cyberattack May Affect Upwards of 143 Million Americans
Equifax just announced that hackers exploited a website application to gain access to access to some files. It appears the unauthorized access occurred sometime between the middle of May and July of 2017. After learning of the hack, Equifax hired a cyber security...
How Integrating Social Media Will Give Your Website an Edge in SEO.
Over the past few years, the concept of SEO has evolved in unbelievable ways. Before social media became popular, SEO only involved Keywords, meta descriptions and links. But as time passed the basic concept of SEO began evolving, it started including quality content...
The 5 Must-Haves for any Website
There are certain must-haves for any website. Whether your site is designed to be a minimalist single page design or the most complex site you can dream up, there are certain components that every site should have. Regardless of your preferred site design here are my...